18 Dec Mobile app trends 2019 – Nine Mobile App Trends To Watch Out For in 2019!
While 2018 already feels like a ‘blink and you miss it’ kind of year, there’s no denying that developments in mobile app technology are hurtling along just as fast as time seems to be.
As fast as mobile apps are developing, so too is their accessibility.
Statista reports that the number of smartphone users will grow to 2.1 billion across the globe by 2020. While that may sound a long way into the future, give or take a few days, 2020 is next year!
Not only does that mean a third of the population will soon be an active smartphone user, take out children, those living in developing countries and the elderly and infirm, and what this means is that your target market will have access to every mobile app on the planet.
If you’re considering building an app or developing an existing mobile app, now is the time to get up to date with the mobile app trends for 2019.
You heard this here first!
2019 mobile app trend #1: Rise in wearable technology
Since Fitbit launched the first wearable exercise tracking device in 2009, wearable technology in the form of watches, jewellery and headwear is on the rise.
Garmin, Apple and Samsung are the main – but by no means only – players in the smartwatch game and apps that integrate with their wearables are a much more vital element of their performance than they were 12 months ago.
With wearable technology now looking less like sports trackers and more like fashion statements, wearable technology is more appealing to a wider audience and integrating apps with wearables in 2019 must be considered.
2019 mobile app trend #2: Chatbots will become fundamental in apps
Chatbots are automated communication assistants which create a relationship with customers under the guise they’re talking to a real person.
At the very least, chatbots have the capacity to troubleshoot customer service queries and guide users to the most relevant department before a human needs to step in.
Chatbots firmly established their place in mobile app development in 2018 and will become easier to integrate into existing apps as 2019 develops.
2019 mobile app trend #3: Payment integration apps to continue
In 2018 we told you that payment integration apps would continue to increase in popularity and there are no signs of that slowing down over the next year.
Paypal, Stripe and Braintree are already well-established platforms but with the rise of mobile wallets, shopping and paying bills empty-handed is fast becoming the rule, not the exception.
Shopify and JudoPay are just some of those jumping onto the bandwagon and looking to become front-runners in the mobile wallet sphere.
2019 mobile app trend #4: Cloud-based apps will increase
The capabilities of the cloud remained a bit of an urban legend among consumers after its use increased in popularity approximately ten years ago. While it’s storage, networking and technological capacity have never been questioned by those in the sector, those without firsthand experience remained wary.
As cloud-based technology becomes much more the norm across homes and businesses in 2019, we can expect more apps integrated with the cloud to reduce costs, increase efficiencies and enhance user experience of mobile apps in 2019.
2019 mobile app trend #5: Escalation of beacon technology
Beacon technology has been around since 2013 initially established as a product of Apple. Small transmitters pass on information to smart devices to make location-based marketing much more efficient.
The beacons can track and trace who has searched your product, taken action based on it (such as a store visit) and even made a purchase. There’s no denying that beacon technology takes the efficiency of a Google ads campaign to the next level!
In 2019, we can expect to see beacon technology further integrated with mobile apps to streamline targeted marketing campaigns executed with even more precision.
2019 mobile app trend #6: Growth of instant apps
Instant apps are a relatively new Google innovation only existing since 2016.
Instant apps allow users to access an app through the Google Play store without the need to download and install the full app.
This innovation allows the user to test the app much faster without taking up space on the device’s memory.
A comparatively new concept, we can expect much more growth and development of instant apps throughout 2019 providing a faster and more streamlined experience to users.
2019 mobile app trend #7: Heavier reliance on cloud-based storage
With apps and technology increasing in popularity, there is more competition for the often-limited storage space on a device. With that, it will become more common in 2019 to rely on cloud-based storage to increase efficiencies of your app while focusing on the diverse technology needs of the consumer
With further reliance on cloud storage, updates can become more sophisticated increasing the development opportunities for your app.
2019 mobile app trend #8: Increasing developments in blockchain technology
A blockchain is a digital ledger that logs transactions across multiple devices so that financial information cannot be manipulated without altering other areas of the blockchain.
While blockchain technology has been in use since Bitcoin was released in 2009, as Cryptocurrency rises in popularity, blockchain technology will become more diverse and sophisticated to keep up with demand and developments across mobile apps.
Blockchain technology is primarily used in financial sectors, but we can expect it to be rolled out across apps in industries where security and privacy are at the core of operations.
2019 is set to be the most significant and evolutionary year yet in mobile app technology. Whether you’ve been planning an app for a while, or your app exists and you’re looking to develop it further, Media Shark is ready to get you started.
MOBILE APP DEVELOPMENT TRENDS TO WATCH OUT FOR IN 2018
If there’s one thing you can be sure of, it’s that technology surrounding mobile apps is developing. And it’s developing fast.
What were mobile app trends one year, like in-app purchasing, become part of the norm in just a few short years to come.
We all know that having a point of difference sells, which is why mobile app developers all over the world are constantly looking for more advanced software, better hardware, and more sophisticated development tools.
As of March 2017, there were 2.2 million apps to choose from on the iTunes App Store and 2.8 million available for Android users. With the app market showing no signs of slowing down, that number is only set to grow. Mobile app trends are ever-evolving and it’s important that you stay ahead of the game to guarantee that your new and existing apps meet market need.
What we said in 2016.
Well, if you play your cards right, you can make the most out of $77 billion worth of revenue which is predicted by Gartner from more than 268 billion app downloads in 2017! If you thought, that whopping 2.2 million apps in Google play store and 2 million mobile apps in apple app store are an indication of saturation in mobile app development, you might need to reconsider your views. This is a mere starting, my friend!
And this is perhaps why 2017 would be all the bigger when it comes to mobile app development. If you too want to become a part of this giant revolution and want to contribute some noteworthy apps, continue reading to find out as to what will be the next big thing in mobile app development industry in 2017.
Here’s our take on some mobile app trends you need to watch out for in 2018 to keep your app ahead of the game.
Mobile app trend 1) Location based services to go into mainstream
Location-based services already made many headlines in 2017 and their functionality is only set to grow in 2018. The next big things under location-based services will include real-time location-based offers and advertisements. Companies such as Groupon and Scoopon are already offering their best deals to their app users depending on their location, but this is something that the smaller fish in the pond will now have easier access to, too.
Don’t act shocked if Facebook or Google suggest you shop from a bricks and mortar shop that you’re looking right at because location specific portals, navigation, and indoor mapping sectors would be the biggest application development trend which will contribute to some great intuitive apps. Of course, privacy remains a big concern for some and when developing location-based apps and services, the consumer must always have a choice on whether or not they reveal their location based on the service they subscribe to.
Mobile app trend 2: Augmented reality would continue to surprise
Technology is all lined up to make the smartphone an even smarter device in 2018. Leave aside 2017, even 2016 saw augmented reality become an application development trend and witnessed a number of augmented reality-based mobile apps. Remember Pokémon Go? This was a valuable addition to the augmented reality sector which caught the whole world by storm. Even more of this is expected to come in 2018. The exciting thing for the consumer is that they never know when the next augmented reality craze will come and take the whole world by storm!
Social media, SMS, and email syncing could become common-place where the smartphone picks keywords and phrases from your messages and provides an app option designed to suit your needs.
How about sending a ‘let me book a cab for two’ message to a friend, and a taxi booking app opens automatically? Do we need technology to have this much control in our lives? While it might not suit everyone’s personal choice, it can never be ruled out as something that could make or break the success of your app.
Mobile app trend 3: Artificial intelligence to become a norm
While we’re on the topic of augmented reality, there’s another concept that requires our attention here: artificial intelligence.
The use of AI in the day-to-day applications is already bringing in major changes and is altering the way we look at the mobile application industry.
This has many implications. For instance, how about incorporating the idea of an image that can change its characteristics based on your mood or preferences? Different applications could potentially modify the content shown to the user based on his or her choices. This could also take into consideration location-specific information related to individual users.
In 2018, growing on this capability, it’s expected that every mobile phone will have an AI chip.
Yoo Hoi-jun, a professor at Korea Advanced Institute of Technology, said recently:
“Competition for AI chips is so intense globally that we will be able to see AI chip-equipped smartphones in the second half of next year”.
This off the back of rumours that smartphones may soon become foldable, AI chips become a very distinct possibility as a mobile app trend for 2018.
Mobile app trend 4: Security of applications to increase in importance
Security of mobile applications was an ever-challenging issue in 2017. Due to a huge amount of confidential and personal data that every app holds today, a lost smartphone can put the user’s integrity at stake. Apps with in-built security features either through API or a simple code for their remote access are becoming the norm and their presence should continue to rise in 2018.
At the forefront of everyone’s minds should be the fact that as developments in mobile app technology become more sophisticated, so do methods of obtaining sensitive information for improper use.
According to Network World, “70% of mobile professionals will conduct their work on personal smart devices by 2018“.
Smart devices and the apps we work from can hold everything from personal photos, financial details, personal information down to our shoe size, and even our fingerprints in some cases.
Unfortunately, as our reliance on information stored on mobile apps increases, there are no signs of people becoming more stringent with their security measures so the responsibility lies with the developer to make sure that data is secure. Regardless of who’s at fault, one security breach has the potential to ruin your business and the reputation of your app and as you can’t rely on your consumer to take security into their own hands, this must be an application development trend that you take into 2018, more than ever.
Mobile app trend 5: Internet of Things will continue to make headlines
The integration of Internet of Things and mobile apps is something that was unimaginable a couple of years ago but now the manufacturers are making this a reality. Moving into 2018, the profits derived from the combination of the two is going to increase significantly. This can hugely influence specific sectors including healthcare, education, and automobiles.
In 2018 we’ll also see the increase of mobile apps integrated with wearable devices such as the Apple watch.
Mobile app trend 6: Mobile apps payment integration to continue
Mobile apps payments are slowly and gradually evolving with the introduction of various technology giants in the markets. As per a report by Juniper Research, 1.5 billion mobile wallets were in use around the globe in 2017, and this is only set to continue in 2018. This will undoubtedly make a way for highly intuitive and secure mobile transactions, integration with POS and similar.
Mobile app trend 7: Smart apps for smart homes continue to grow in popularity
In 2017 we witnessed the release of smart apps which give you the control over your home’s lights, locks, and other security features right from your mobile from any corner of the world! Apple has already sparked the fire with the release of the smart home mobile app in its latest update that would allow you to integrate your smart objects like smart TV and aircon through a single tap on your mobile screen!
Google Home was released in Australia in June and with the rise of working families and the increasing concerns of parents for their kids and pets, this mobile app trend is surely going to be a revolutionary idea moving into 2018.
Mobile app trend 8: Hybrid apps will become more popular than native apps
While native apps currently hold the monopoly on the app market, there’s no doubting that compared to hybrid apps, they’re expensive and timely to develop.
The huge expected advancements in the field of mobile apps are surely going to make our lives easier and much more convenient. Gartner had forecasted the sales of 2.1 billion smartphones by 2019 which is only going to intensify the need for more sophisticated apps.
Over to You
What a wonderful day to be alive!. With the huge expected advancements in the field of mobile apps are surely going to make our lives easier and so much convenient. Gartner had forecasted the sales of 2.1 billion smartphones by 2019 which is only going to fuel up the need for apps. This is enough to leave you inspired and start working on your own mobile app, what you say?
Over to you! What are your views on this? Did we miss any important mobile app trends that you think should be here in the list? Let us know in the comments below.